Guests eat with their eyes before they ever see the menu. On a restaurant website, photography does more selling than any paragraph of text.
What to photograph
- Your signature dishes in natural light, shot close.
- The room during service, so it feels alive rather than empty.
- Details that show your character: the bar, the kitchen, the terrace.
- Your team, because people like to know who is cooking for them.
How to use it
Lead with one strong image instead of a slideshow. Keep files optimised so pages stay fast on mobile, and replace stock photos as soon as you have your own.
Good photography is not decoration. It is the reason a guest chooses you tonight.