BLOG
Notes on websites that work.
Practical advice on websites for small businesses: getting found, getting enquiries and keeping a site in good shape.
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36 articles · page 2 of 3
DESIGN
Colours on your website: what they really do, and what they do not
Colour affects how a website feels and where people look, but there is no magic button colour that doubles sales. What colour can do for a small business website, and simple rules for using it well.
5 July 2025 · 2 min read
SECURITY
The padlock explained: what an SSL certificate does, and what it does not
The padlock in the browser is now on almost every website, which is exactly why it is so often misunderstood. What it protects, what it does not prove, and what to check on your own site.
4 July 2025 · 2 min read
TECHNOLOGY
Does your website need a chatbot? An honest guide for small businesses
Chatbots promise round-the-clock help, but a badly set up one frustrates customers more than no chat at all. When a chatbot helps a small business, when it does not, and simpler alternatives that often work better.
2 July 2025 · 2 min read
USER EXPERIENCE
The hamburger menu: when it helps and when it hides what matters
The three-line menu icon keeps mobile screens tidy, but it also hides your pages from view. When a hamburger menu is the right choice, and how to make sure the most important action never disappears behind it.
30 June 2025 · 2 min read
USER EXPERIENCE
Cookie banners that respect your visitors, and the rules
Most cookie banners annoy visitors and many do not follow UK rules. What the rules actually require, what a fair banner looks like, and how to keep it out of the way.
23 June 2025 · 2 min read
CONVERSION
Is your contact form losing you enquiries?
A contact form is where a visitor becomes a customer, and it is often the weakest part of a website. Seven common problems and how to fix them.
20 June 2025 · 3 min read
STRATEGY
Launch it: why a good website live beats a perfect one in progress
A website that is "nearly ready" for months earns nothing. How to decide what must be right on day one, what can wait, and how to keep improving after launch.
14 June 2025 · 2 min read
DESIGN
Fonts and text layout: the quiet signal of a professional website
Visitors judge a website before they read a word, and the look of the text plays a large part. Practical rules for readable, trustworthy typography, without a design degree.
10 May 2025 · 2 min read
TECHNOLOGY
Why we build with Next.js, and what it means for you
You do not need to know what Next.js is to benefit from it. What the technology behind our websites means for your speed, security, search visibility and costs.
23 April 2025 · 3 min read
TECHNOLOGY
WordPress, Webflow or a custom website: which suits a small business?
The three most common ways to build a small business website, compared honestly: what each costs in money and time, where each one shines, and where it holds you back.
2 April 2025 · 3 min read
SECURITY
What website maintenance actually involves
A website is not finished at launch. What regular maintenance covers, why it matters for security and enquiries, and what tends to happen when nobody does it.
23 March 2025 · 3 min read
MARKETING
Local SEO for small businesses: how to get found in your area
When someone searches for a service near them, Google shows the businesses it trusts most. A practical guide to the things that matter for local search, and the ones that do not.
18 March 2025 · 3 min read